Areas of Testimony

We provide testimony on a wide range of business, economic, and survey research issues. Please contact us to discuss how we can assist you.

Marketing

  • Advertising and integrated marketing communications strategy, brand, product, price, promotion and place
    (channel) decisions
  • Best Efforts
  • Brand Equity and Valuation
  • Channels of Distribution
  • Corporate Strategy and Structure
  • Corporations
  • Demand Forecasting
  • Direct Marketing
  • Distribution Strategy
  • Ethics (Business and Marketing)
  • Gray Market Goods
  • Industry Practice
  • International Marketing
  • Market Forecasting
  • Market Response
  • Marketing Communications
  • Marketing Strategy and Planning
  • Multinational, Global and Transnational
  • Phantom Markets
  • Pricing Strategy
  • Promotion
  • Reasonable Industry Practices
  • Valuation of Communications Program
 

Distributor Agreements

 

Economic Valuation

 

Exports and Imports

 

Foreign Investment

 

Foreign Trade

 

Franchise Tax

 

Franchising

 

Global Business

 

Global Corporation

 

Intangible Asset Valuation

 

International Business

 

International Marketing

 

International Taxes

 

Lanham Act Issues

 

Licensing Agreements

Likelihood of Confusion

Lost Sales/Profits

Market Research

Antitrust

 

Market Response Estimation

Banking

 

Mergers and Acquisitions

Brand and Trade Dress Issues

 

Name Commonality

Brand Damages

 

Name Confusion

Business Damages

 

Parent-Subsidiary Relationships

Business Strategy

 

Patents

Business Valuation

 

Piercing the Corporate Veil

Business, asset, and marketing
program valuation

 

Royalties

Competitive Practices

 

Secondary Meaning

Competitive Strategy

 

Trade Dress

Consumer Behavior

 

Trade Secrets

Consumer Surveys

 

Trademark Valuation

Corporate Governance

 

Trademarks, Copyrights & Patents

Corporate Organization

 

Unitary Corporation

 

 

And many other related areas

 

 

 

Areas of Testimony